News and news presenting has come a long way. Gone are the scripted days of news reading with news readers, looking like they might fall asleep any moment, would drone on giving the highlights on the days events. The advent of satellite and cable television changed everything and made the business of news an important money crunching tool. With passing years, news started becoming even more category specific and so gave rise to more channels that provided entertainment and knowledge in their specific spheres. Sports, entertainment, current affairs, all started to be hosted at their very own specific domains and catered to their selected audience.
Sports have always experienced a huge fan base and enthusiasts are always keen on sourcing information regarding their preferred sports. Several media giants went ahead into several alliances to achieve greater coverage of sports events which were being held in areas beyond their network and began broadcasting them on their own networks.
This gave them a larger viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one required to know in the world of sports. Now sports channels have dedicated news channels which cover and provide to their viewers not just games but also sports reviews, statistical game analysis, player updates and their performance reviews too.
A large number of sport shows do compete against one another trying for greater viewerships and take major efforts to make this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers for the channel, they actually do everything to stay at the top.
One particular news provider that created a huge impact on news viewing was in the year 2000 when Naked News was released. This program was launched as being a internet based news service that featured a complete television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped when they read the news and presented their segments.
Naked News began with merely one anchor, Victoria Sinclair, who presented all the parts of the program. She remains a part of Naked News. Most of its initial success could be credited to the free viewership of the channel, which did become immensely popular even in the absence of a marketing strategy.
These folks were popularized by the word-of mouth medium and increased in numbers from a single to eight female anchors. The show also introduced several guest anchors to keep the format interesting. Following the crash in the internet boom, just one segment of the program could be viewed for free and eventually by 2004 the entire program was turned into a members only one with no segments available for free access.
The naked sports news presenters have also been very popular and also have been featured in several tv programs and have been featured in several newspapers and magazines.